And so are many of the most active people of this site. Thats why the article gets so many upvotes for such shallow nonsense excuses about Apple failing at the social web etc. (Not necessarily a bad thing, a company is good at some and not great at others). This post is for and by fanboys who take Apple's weaknesses personally and have to spin it as if Apple is too good for the web. (bye bye karma).
Just because he doesn't know what he's doing, now the web is amateurish? These nerd-rage blog posts are just noobs venting that 'they don't get it'.