Same thing happens in the US. Time Warner Cable's web site was offering internet access for the "special offer" of $29.99 a month for the first year. I actually had to call them up on the phone to find out what the normal rate would be after one year -- it was nowhere to be found on their web site. Same type of thing happens with cell phone contracts. Are people really stupid enough to buy a monthly recurring service without knowing what it will cost after the first year? Apparently, the people selling these services think so.