The huge elephant in the room is that Google can kill so many startups and small businesses practically overnight with an algorithm change.
People can say "create quality content, don't worry, you can always file reconsideration request if it's an accident" don't realize how Kafka-like Google really is. If an algorithm penalizes your site by accident, and your traffic drops by 99%.. good luck trying to talk to an actual human being working in Google to get your problem fixed!
People can say "create quality content, don't worry, you can always file reconsideration request if it's an accident" don't realize how Kafka-like Google really is. If an algorithm penalizes your site by accident, and your traffic drops by 99%.. good luck trying to talk to an actual human being working in Google to get your problem fixed!